Idan ba ka girma ba, kana mutuwa. Wannan ra'ayi ne na kamfanoni wanda ke ginshiki tattalin arzikin jari-hujja na zamaninmu: Lafiyar kasuwanci na bukatar cewa kudin shiga da riba su karu kowace shekara.

If you’re not growing, you’re dying. This is the corporate assumption that underlies the capitalist economy of our times: The health of a business requires that revenue and profit increase every year.

A cikin wasu mahallai, ana ganin cewa mafi hankali shi ne a cimma daidaito da "dorewa." Wannan shi ne ainihin abin da yawancin harkokin kare muhalli suke nufi. Duniya mai lafiya ita ce wadda mutane ke cin abin da suke bukata kawai, kuma suna yin hakan ta hanyar da za ta dore na dogon lokaci, ba tare da hana wasu biyan bukatunsu ba.

In other contexts, it is seen as most reasonable to achieve equilibrium and “sustainability.” That’s certainly what so much of environmentalism is supposed to be about. A healthy planet is where people only consume what they need and do so in a way that is sustainable long term and doesn’t take away from the needs of others.